Bryan L. Baysinger*

Bryan Baysinger helps business leaders protect and grow strong organizations. As a seasoned intellectual property and technology counselor, Bryan assists with a wide variety of complex commercial matters.

In the patent sphere, Bryan assists in capturing organizational knowledge and protecting assets as they develop into cutting-edge products, technologies, and innovations. He has worked alongside top clients and innovators to develop unique income-driven patent portfolios, and has extensive technical experience in the areas of computer hardware and software, including artificial intelligence, and subsets such as machine learning and reinforcement learning.

On the trademark side, Bryan routinely counsels advertising and marketing business units on usage and clearance, and assists in protecting and preserving brand assets. He has years of experience monitoring portfolios and asserting brand rights so that businesses can focus on reaching clients.

In the compliance sector, Bryan is versed in training and equipping companies with a privacy-by-design approach. As a certified information privacy professional and software engineer, he utilizes technical understanding to work with IT teams in designing robust privacy compliance programs that not only hedge risk, but provide leeway for business goals.

Further corporate technology experience includes corporate legal strategy, technology contracts, technology transactions, procurement contracts, deal negotiations, innovation strategy, licensing, trade secrets, and domain name disputes.

Outside Maynard Nexsen

Bryan is a passionate about the outdoors and traveling.  When he is away from the office you will likely find him with his wife Erin, son Beckett, and their yellow Labrador Hobbes, exploring the beautiful upstate and enjoying what nature has to offer. He also enjoys giving back to organizations that help preserve and support the environment, and is a proud sponsor of Trout Unlimited, TreesUpstate, and Upstate Forever.

Experience

Federal Court Representation

• Represented a national telecommunications company in defending against patent infringement claims related to advanced mobile networking technologies.  As defense counsel, Bryan’s responsibilities included pleadings, responsive motions, and an early drafting of a judgment on the pleadings.  Bryan served an integral role within the joint defense team, defending against a coordinated non practicing entity.
• Represented a middleware software company in exercising its patent portfolio against infringers of its building materials customization software.  A long-time dominant player in the building materials customization space, Bryan’s client faced increased competition and new market entrants that sought to take advantage of their patented technologies.

Patent Trial and Appeal Board

• Defended a software company before the PTAB on an IPR petition. As lead counsel on the case Bryan drafted the preliminary response to the IPR petition. Prior to institution Bryan was capable of negotiating a settlement agreement saving the client large sums and a potential resulting IPR administrative hearing.

Trademark Trial and Appeal Board

• Represented a foreign company in an opposition proceeding. As lead counsel Bryan negotiated terms acceptable to the client and worked an agreement with opposing counsel to amend the description of the goods and services that both saved the client money and registered the mark.
• Represented a start up in the smart apparel industry in an opposition proceeding. As lead counsel Bryan was able to negotiate a consent and move the mark to issuance.

• Greenville Chamber, Leadership Greenville 50th Anniversary Class, 2023 
• Recognized by TALK Greenville Magazine, Top Lawyers, 2023
• Greenville Business Magazine, Legal Elite of the Upstate, 2022-2023
• IAPP Certified Information Privacy Professional (CIPP/US)
• USPTO, Patent Pro Bono Attorney (2019,2020)

Trade Secrets: A Rising Battleground, Speaker, April 25, 2018, Agenda