Lana L. Freeman

Lana Freeman helps insurance companies, investors, insurance intermediaries and other industry participants navigate complex regulatory matters and transactions nationwide. Her practice focuses on property and casualty insurance, surplus lines and specialty insurance, reinsurance, insurance distribution and transactions involving regulated insurance businesses.

Lana represents insurers, insurance holding companies, investors, managing general agents, producers and agencies, third-party administrators and other insurance-related businesses at every stage of their life cycles. She regularly counsels clients on corporate governance, holding company regulation, affiliate transactions, regulatory filings and ongoing compliance. Her practice also includes program business, related commercial agreements and product development. She advises clients on reinsurance agreements and related regulatory requirements, including credit for reinsurance.

Transactions involving regulated insurance businesses are a significant part of Lana’s practice. She advises buyers, sellers, investors and insurers on the insurance regulatory aspects of mergers and acquisitions, investments, restructurings and changes of control, including Form A and related holding company filings and approvals. She also counsels clients on post-closing reorganizations and integration.

Lana has substantial experience with multistate regulatory projects, including the formation, licensing, expansion, conversion, and redomestication of insurers and insurance intermediaries. She helps insurers and insurance intermediaries secure the licenses and regulatory approvals needed to establish and expand their businesses. Her insurer licensing experience spans property and casualty, life, accident and health, and title insurance, as well as admitted and surplus lines markets. She works regularly with the Texas Department of Insurance and other state insurance departments to help clients address regulatory requirements while advancing their business goals.

Before entering private practice, Lana served as General Counsel to the Texas Senate Committee on State Affairs, where she worked on policy matters affecting regulated industries. That experience gives her firsthand insight into how regulators and policymakers approach insurance issues and informs her work before state insurance departments and other governmental bodies. She brings a direct, solutions-oriented approach to regulatory challenges, with a focus on each client’s business objectives.

Community & Professional

• Austin Bar Association
• State Bar of Texas
• American Bar Association
• Regular attendance at NAIC national meetings
• Friends of the House, Ronald McDonald House Charities

• Counsels insurance companies, managing general agents, third party administrators, and other insurance-adjacent entities on a wide range of corporate, licensing, and regulatory matters.
• Handles complex transactions for her clients and assists clients with the regulatory filings associated with corporate formations, conversions, reorganizations, re-domestications, expansions, and mergers and acquisitions.
• Assists clients with corporate governance and holding company issues and related filings.
• Manages large multi-state licensing projects for numerous insurers, including surplus lines, life, accident, health, property and casualty, and title insurance companies.
• Provides counsel, project planning and management, negotiation and drafting of forms and documents, preparation of regulatory filings, including filing and obtaining regulatory approvals.
• Counsels clients on program business, and related contracts, product development and form/rate filings.
• Advises clients on policy and legal issues before state insurance regulators, including the National Association of Insurance Commissioners (NAIC).
• Manages large multi-state research projects for clients regarding insurance regulatory and compliance issues.
• Assists in formations and conversions of captive insurance companies

Recognition

• Chambers USA: America's Leading Lawyers for Business, Insurance: Regulatory - Texas (2025 - Present)
• The Best Lawyers in America©: for Administrative / Regulatory Law and Insurance Law (2025 - Present)
• The Best Lawyers in America©: "Ones to Watch" Insurance Law (2021-2022)
• Austin Monthly’s: “Top Attorneys List” Insurance (2022)